About Us – Loon Ledger

At Loon Ledger, we’re passionate about helping small and medium-sized businesses in the Twin Cities thrive. We believe that accurate and efficient bookkeeping is the foundation for financial success, and we’re committed to providing our clients with the tools and support they need to achieve their goals.

But we’re more than just numbers and spreadsheets! We’re a team of dedicated professionals who also happen to love the vibrant life here in the Twin Cities. When we’re not crunching numbers and streamlining your finances, you might find us enjoying the beautiful Minnesota outdoors, or exploring the local arts and culture scene.

Our diverse backgrounds bring a unique perspective to the world of bookkeeping. Founder Aaron Palm brings over 20 years of experience in retail and hospitality management, including single and multi-unit operations, non-profit organizations, C-suite, and the hotel/resort industry. He also has 10 years of experience as a consultant, specializing in revenue growth, cost management, recruitment, and budgeting. Combined with our team’s expertise in startups, corporate environments, facility management, and even the auto body industry, we’re confident we can handle the unique needs of your business.

And when we’re not busy helping you succeed, you might find us:

Enjoying the great outdoors: We love exploring the many parks and trails in the Twin Cities, watching for birds, and embracing the beauty of all four seasons (yes, even winter!).
Immersing ourselves in the local scene: From winter festivals like the Saint Paul Winter Carnival to catching an exhibit at MIA, we love experiencing all that the Twin Cities has to offer.
Pursuing our passions: Whether it’s crocheting a cozy blanket, perfecting our pickleball game, or hitting the disc golf course, we believe in finding joy and balance in life.

We believe that our passion for life translates into a passion for our work. We’re dedicated to providing our clients with personalized service and support, and we’re always here to answer your questions and help you navigate the complexities of bookkeeping.